Top Benefits of Using a Phone Verifier

If you’re running a subscription-based service, an e-commerce and retail platform or a travel and hospitality business, it is mandatory that you use a phone verifier service. Chances are that, if you do, you’re most likely aware of it. But even if you don’t activate in these fields, you should consider the benefits such services provide for your business. Here are some of the pros as to why you should verify a cell phone number, regardless of the nature of your business.

1. Ensure and maintain the quality of your database

You can use a phone verifier service on your existing database via a bulk file check-up, but you can also implement an API in order to atomize the process. Having checked your existing contacts, as well as implemented a measure to ensure the correctness of the future ones, you’re basically fail-proofing your entire database. This is not only a very important precautionary measure, by keeping you away from possible error-generated issues, but it also helps you maintain an accurate log of information.

2. A Phone Verifier Service Can Help You Prevent Fraud

One not-so-obvious thing organizations can do with the help of a phone verifier is check for fraud reports and determine whether or not there is any risk associated with the number. This is of extreme importance, as it can prevent fraud and scams. This feature can also be associated with identity confirmation, making sure no intentional or accidental error has been made in the signing-up process. Every time you verify a cell phone number, you’re sparing your business the cost of dealing with potentially corrupt files.

3. It can save you money

Just like in the case of other verifying services, it can help you save money by cutting down the costs it would take to reach those unavailable phone numbers. Instead of spending money on a bunch of numbers that might not even be active, or on duplicates and expired numbers, invest in a program and run your database through a check. You might be surprised to see how much money you can save by eliminating corrupt entries.

4. It can improve your customer relation

Everyone makes mistakes sometimes, even customers, despite the infamous saying that the client is always right. Sometimes they’re wrong and sometimes, they type in the wrong phone number. This can lead to a lot of frustration on both parts, as the customer may be expecting promotions and SMS reminders and you, the business, are expecting engagement and leads that convert while, in reality, neither of you get what they desire. Make sure no errors come between you and your customers with the help of this service. Whenever you verify a cell phone number, you’re ensuring that

• You will be able to contact the client
• Your potential client will get the reminders
• The two of you will remain in touch

5. It can help with regulatory compliance

For some of the industries that require phone numbers, these contacts are not just for good practices or promotional campaigns. Finance, healthcare, education and government services are just some of the fields that require phone numbers for more than just marketing. In this stance, customer data requirements are very important to be met. By using a phone verifier API, you can be sure that all the numbers entering your data are correct, active and clean. No more typos, no more errors, there is no room for mistakes when you introduce an application programming interface in your signing processes.

6. It can enhance consumer trust

Various studies conducted on the use of multi-factor authentication concluded that, by requesting a secondary or additional security log-in measure, clients are more likely to manifest an increased level of trust towards that company. Cyber security remains a topic of interest for businesses and customers alike, making precautionary means all the more important. MFA often use SMS-based notifications either for codes or one-time passwords. Ensure the safety and security of the phone number with a verifying service.

7. It can increase your conversion rates

By eliminating right from the start those numbers that are unreachable or that simply do not exist due to typos, your conversion rates will exponentially increase. This is important not only for your business’s performance, but for the annual reports as well, as it can appear more appealing to investors and shareholders. Imagine how often your end-of-year reports have been dragging you down, due to low conversion rates. Some of those might have been generated by corrupt files, something you had no involvement in. It wasn’t that the client didn’t like your proposal, it wasn’t that the copy wasn’t convincing enough, it was simply that your SMS, the one you spent money and resources on, never reached the customer.

8. It can provide you with a global reach

If your business is active in multiple countries, this service is a must for you. The cultural differences, the specific regulations pertaining to certain regions and the costs that catering internationally implies, all of these elements can be managed if you verify the phone number of your clients.

Why you should verify a cell phone number: a conclusion

If you never considered the option of using a phone verifier to lower the cost of your campaigns or to strengthen the security of your activity, now is the time to give it some serious thought. You should verify a cell phone number, if you want your business to grow, to cut on the costs and to establish a relationship based on trust with your customers. Be one step closer to you clients while simultaneously saving money with the help of this service. You can start with phone numbers, but they are not the only thing a verification service provider can aid you with. You can check email addresses, postal codes, even names. No more errors, no more corrupt files. Clean your database and start doing business better and smarter.